Investors Buy Booking (BKNG) on Weakness

Traders purchased shares of Booking Holdings Inc. (NASDAQ:BKNG) on weakness during trading hours on Friday. $236.79 million flowed into the stock on the tick-up and $172.51 million flowed out of the stock on the tick-down, for a money net flow of $64.28 million into the stock. Of all companies tracked, Booking had the 27th highest net in-flow for the day. Booking traded down ($33.72) for the day and closed at $1,770.81

A number of research firms have issued reports on BKNG. Zacks Investment Research raised Booking from a “sell” rating to a “hold” rating in a research report on Tuesday, August 7th. Morgan Stanley reaffirmed an “overweight” rating and issued a $2,200.00 target price (up previously from $2,100.00) on shares of Booking in a research report on Wednesday, July 11th. SunTrust Banks reaffirmed a “buy” rating and issued a $2,300.00 target price on shares of Booking in a research report on Tuesday, July 10th. Barclays upped their target price on Booking to $2,270.00 in a research report on Thursday, September 27th. They noted that the move was a valuation call. Finally, Mizuho decreased their target price on Booking to $2,400.00 and set a “buy” rating for the company in a research report on Friday, August 10th. Fourteen research analysts have rated the stock with a hold rating, fifteen have issued a buy rating and one has assigned a strong buy rating to the stock. The company presently has a consensus rating of “Buy” and an average target price of $2,138.41.

The company has a market cap of $84.06 billion, a PE ratio of 20.89, a P/E/G ratio of 1.40 and a beta of 1.25. The company has a quick ratio of 1.92, a current ratio of 1.92 and a debt-to-equity ratio of 0.86.



Booking (NASDAQ:BKNG) last announced its quarterly earnings data on Thursday, August 9th. The business services provider reported $20.67 earnings per share (EPS) for the quarter, beating the Thomson Reuters’ consensus estimate of $17.34 by $3.33. Booking had a return on equity of 24.74% and a net margin of 20.07%. The firm had revenue of $3.54 billion for the quarter, compared to analysts’ expectations of $3.45 billion. During the same quarter in the prior year, the firm posted $24.39 earnings per share. Booking’s revenue for the quarter was up 16.9% compared to the same quarter last year. As a group, research analysts forecast that Booking Holdings Inc. will post 89.45 earnings per share for the current fiscal year.

In other news, CEO Gillian Tans sold 295 shares of the stock in a transaction that occurred on Monday, October 15th. The stock was sold at an average price of $1,803.58, for a total transaction of $532,056.10. The sale was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. 0.24% of the stock is currently owned by corporate insiders.

Several institutional investors have recently made changes to their positions in the company. Oppenheimer & Co. Inc. raised its position in shares of Booking by 57.5% during the 3rd quarter. Oppenheimer & Co. Inc. now owns 501 shares of the business services provider’s stock worth $994,000 after purchasing an additional 183 shares during the period. Oppenheimer Asset Management Inc. grew its holdings in Booking by 14.0% in the 3rd quarter. Oppenheimer Asset Management Inc. now owns 4,189 shares of the business services provider’s stock worth $8,312,000 after buying an additional 513 shares in the last quarter. Horan Capital Management grew its holdings in Booking by 947.6% in the 3rd quarter. Horan Capital Management now owns 5,081 shares of the business services provider’s stock worth $10,080,000 after buying an additional 4,596 shares in the last quarter. First National Bank of Hutchinson grew its holdings in Booking by 13.2% in the 3rd quarter. First National Bank of Hutchinson now owns 437 shares of the business services provider’s stock worth $867,000 after buying an additional 51 shares in the last quarter. Finally, Tillar Wenstrup Advisors LLC grew its holdings in Booking by 3.4% in the 3rd quarter. Tillar Wenstrup Advisors LLC now owns 979 shares of the business services provider’s stock worth $1,942,000 after buying an additional 32 shares in the last quarter. Institutional investors and hedge funds own 92.91% of the company’s stock.

About Booking (NASDAQ:BKNG)

Booking Holdings Inc, formerly The Priceline Group Inc, is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands.

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