Li Ning (OTCMKTS:LNNGY) & MGO Global (NASDAQ:MGOL) Head to Head Contrast

MGO Global (NASDAQ:MGOL) and Li Ning (OTCMKTS:LNNGY) are both retail/wholesale companies, but which is the superior stock? We will compare the two companies based on the strength of their profitability, risk, valuation, earnings, institutional ownership, analyst recommendations and dividends.

Profitability

This table compares MGO Global and Li Ning’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
MGO Global	-107.95%	-420.67%	-279.19%
Li Ning	N/A	N/A	N/A

Analyst Recommendations

This is a breakdown of recent ratings and price targets for MGO Global and Li Ning, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
MGO Global	0	0	0	0	N/A
Li Ning	0	0	0	0	N/A

Institutional and Insider Ownership

1.1% of MGO Global shares are held by institutional investors. 58.9% of MGO Global shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Valuation & Earnings

This table compares MGO Global and Li Ning’s top-line revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
MGO Global	$5.36 million	2.44	-$7.14 million	($0.50)	-1.44
Li Ning	$3.90 billion	1.89	$450.31 million	N/A	N/A

Li Ning has higher revenue and earnings than MGO Global.

Risk and Volatility

MGO Global has a beta of 5.5, meaning that its stock price is 450% more volatile than the S&P 500. Comparatively, Li Ning has a beta of 0.85, meaning that its stock price is 15% less volatile than the S&P 500.

Summary

Li Ning beats MGO Global on 5 of the 9 factors compared between the two stocks.

About MGO Global

MGO Global, Inc. operates as a lifestyle brand portfolio company. The company is involved in the fashion design, brand development and management, sourcing and manufacturing, licensing, IP protection, corporate finance, consumer engagement and experience, ecommerce, and retail sales and marketing activities related to the Messi brand. MGO Global, Inc. was founded in 2018 and is headquartered in Fort Lauderdale, Florida.

About Li Ning

Li Ning Company Limited, a sports brand company, engages in the research and development, design, manufacture, marketing, distribution, and retail of sporting goods in the People's Republic of China. The company offers sporting goods, including professional and leisure footwear, apparel, equipment, and accessories under the LI-NING brand. It also develops, manufactures, markets, distributes, and/or sells outdoor sports products under the AIGLE brand; table tennis products under the Double Happiness brand name; fashionable fitness products for dance and yoga under the Danskin brand; and badminton products under the Kason brand name. The company also provides brand licensing, administrative, and property management services. It operates conventional stores, flagship stores, China LI-NING stores, LI-NING 1990 stores, factory outlets, and multi-brand stores under the LI-NING brand. The company was founded in 1990 and is headquartered in Beijing, the People's Republic of China.