Head-To-Head Contrast: Expedia Group (NASDAQ:EXPE) versus Proficient Auto Logistics (NASDAQ:PAL)

Expedia Group (NASDAQ:EXPE) and Proficient Auto Logistics (NASDAQ:PAL) are both retail/wholesale companies, but which is the superior business? We will compare the two businesses based on the strength of their institutional ownership, risk, analyst recommendations, earnings, valuation, profitability and dividends.

Analyst Ratings

This is a breakdown of recent recommendations and price targets for Expedia Group and Proficient Auto Logistics, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Expedia Group	0	16	8	0	2.33
Proficient Auto Logistics	0	0	4	0	3.00

Expedia Group currently has a consensus target price of $148.75, indicating a potential upside of 12.50%. Proficient Auto Logistics has a consensus target price of $20.67, indicating a potential upside of 8.43%. Given Expedia Group’s higher possible upside, equities research analysts clearly believe Expedia Group is more favorable than Proficient Auto Logistics.

Profitability

This table compares Expedia Group and Proficient Auto Logistics’ net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Expedia Group	6.18%	41.63%	4.87%
Proficient Auto Logistics	N/A	N/A	N/A

Valuation and Earnings

This table compares Expedia Group and Proficient Auto Logistics’ gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Expedia Group	$13.26 billion	1.36	$797.00 million	$5.34	24.76
Proficient Auto Logistics	N/A	N/A	N/A	N/A	N/A

Expedia Group has higher revenue and earnings than Proficient Auto Logistics.

Institutional & Insider Ownership

90.8% of Expedia Group shares are owned by institutional investors. 8.1% of Expedia Group shares are owned by insiders. Comparatively, 1.0% of Proficient Auto Logistics shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Summary

Expedia Group beats Proficient Auto Logistics on 8 of the 9 factors compared between the two stocks.

About Expedia Group

Expedia Group, Inc. operates as an online travel company in the United States and internationally. The company operates through B2C, B2B, and trivago segments. Its B2C segment includes Brand Expedia, a full-service online travel brand offers various travel products and services; Hotels.com for lodging accommodations; Vrbo, an online marketplace for the alternative accommodations; Orbitz, Travelocity, Wotif Group, ebookers, CheapTickets, Hotwire.com and CarRentals.com. The company's B2B segment provides various travel and non-travel companies including airlines, offline travel agents, online retailers, corporate travel management, and financial institutions who leverage its travel technology and tap into its diverse supply to augment their offerings and market Expedia Group rates and availabilities to its travelers. Its trivago segment, a hotel metasearch website, which send referrals to online travel companies and travel service providers from hotel metasearch websites. In addition, the company provides brand advertising through online and offline channels, loyalty programs, mobile apps, and search engine marketing, as well as metasearch, social media, direct and personalized traveler communications on its websites, and through direct e-mail communication with its travelers. The company was formerly known as Expedia, Inc. and changed its name to Expedia Group, Inc. in March 2018. Expedia Group, Inc. was founded in 1996 and is headquartered in Seattle, Washington.

About Proficient Auto Logistics

Proficient Auto Logistics, Inc. focuses on providing auto transportation and logistics services in North America. It primarily focuses on transporting and delivering finished vehicles from automotive production facilities, ports of entry, and rail yards to a network of automotive dealerships. The company operates approximately 1,130 auto transport vehicles and trailers, including 615 company-owned transport vehicles and trailers. It serves auto companies, electric vehicle producers, auto dealers, auto auctions, rental car companies, and auto leasing companies. The company was formerly known as AH Acquisition Corp. and changed its name to Proficient Auto Logistics, Inc. in October 2023. The company was incorporated in 2023 and is based in Jacksonville, Florida.